7 Ways to Use Personas to Drive More Sales (Yes Really!)
Using Buyer Personas to Accelerate the Sales Process So your marketing team created buyer personas. Are they wasting away at the bottom of a desk drawer, gathering dust up on the wall…
B2BZone, b2c, Blog
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29 Ways to Use Your Personas
You Built Personas, Now What? Creating buyer personas is only half the battle. If your personas are wasting away at the bottom of a desk drawer, gathering dust up on…