Best practices and guidance to assist you in implementing and optimizing your marketing strategies.
Start at the beginning! Create a Persona from scratch, or import existing insights.
What should you include in your persona? Is your research up to date?
Don’t keep these insights to yourself! Share your personas with the rest of your Marketing, Sales and Product teams.
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Integrate Cintell with your CRM and Marketing Automation systems to learn more about your personas, keep them accurate, and ensure they’re up-to-date.
How to Create Your Buyer Persona: the What, the Why, and the How
The phrase “buyer persona” gets tossed around within pretty much any marketing course, articles, and other educational materials. Many businesses might assume that everyone already has one, knows about it…
Buyer Persona Breakdown: 10 Components to Understanding Your Audience
After you’ve gone through the planning steps for creating content with a purpose, it’s time to start thinking about your audience. Ask yourself Who am I trying to talk to?…
A Guide to Optimizing Customer Communications
What separates the leader of the pack from their competitors? Although buyers in the past may have decided where to spend their resources based on the value they receive from…