Help Center
Best practices and guidance to assist you in implementing and optimizing your marketing strategies.
Create a Persona
Start at the beginning! Create a Persona from scratch, or import existing insights.
Researching Your Personas
What should you include in your persona? Is your research up to date?
Sharing Your Personas
Don’t keep these insights to yourself! Share your personas with the rest of your Marketing, Sales and Product teams.
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Connect Your Business Systems
Integrate Cintell with your CRM and Marketing Automation systems to learn more about your personas, keep them accurate, and ensure they’re up-to-date.
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How to Create Your Buyer Persona: the What, the Why, and the How
The phrase “buyer persona” gets tossed around within pretty much any marketing course, articles, and other educational materials. Many businesses might assume that everyone already has one, knows about it…
Buyer Persona Breakdown: 10 Components to Understanding Your Audience
After you’ve gone through the planning steps for creating content with a purpose, it’s time to start thinking about your audience. Ask yourself Who am I trying to talk to?…
How to Create Engaging Videos Using Buyer Personas and States of Being
Video marketing is officially the top content format B2B marketers used in 2019. And it’s no surprise. People are watching more video across various platforms. While video has become a…