Best practices and guidance to assist you in implementing and optimizing your marketing strategies.
Start at the beginning! Create a Persona from scratch, or import existing insights.
What should you include in your persona? Is your research up to date?
Don’t keep these insights to yourself! Share your personas with the rest of your Marketing, Sales and Product teams.
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Integrate Cintell with your CRM and Marketing Automation systems to learn more about your personas, keep them accurate, and ensure they’re up-to-date.
How to create Buyer Personas at every budget
We have frequent conversations with our clients about how to create buyer personas, and what a powerful tool they can be when they are really being utilized. Few B2B marketers dispute the value…
How to Create Your Buyer Persona: the What, the Why, and the How
The phrase “buyer persona” gets tossed around within pretty much any marketing course, articles, and other educational materials. Many businesses might assume that everyone already has one, knows about it…
Buyer Persona Breakdown: 10 Components to Understanding Your Audience
After you’ve gone through the planning steps for creating content with a purpose, it’s time to start thinking about your audience. Ask yourself Who am I trying to talk to?…